Visual identity Just Pub
Client
Just Pub - Publishing house
Project
Logo and visual identity design. Book design. Web site design. Initiated: 2011.
Outcome
Just Pub is a Chinese publishing house releasing both traditional printed and digital books. The focus of its topics is centred around Information Technology (IT) but not just limited to that. Just Pub has an active online community from which upcoming talent is scouted and coached to develop themselves to full grown authors.
Studio Dumbar developed the logo and visual identity for the upcoming publisher. In the centre of the outlined logo appears a bracket, symbolising the community spirit of Just Pub. The visual design of the website was done by the studio. Also advice on the typography of the book lay outs and the design of book covers.